Looxid Labs is a South Korean digital health and XR biometrics company developing integrated eye-tracking and EEG sensor add-ons for extended reality headsets. The company's hardware and SDK combine high-speed eye-tracking cameras and dry-contact EEG electrodes in a compact module designed to fit inside standard VR headsets, enabling simultaneous capture of visual attention, pupil response, and neural activity during immersive experiences.

The platform targets enterprise VR applications requiring objective user cognitive state assessment, including training effectiveness measurement, fatigue monitoring, attention analysis, and emotion recognition. Research applications span cognitive neuroscience, human factors studies, and consumer insight analytics. The LooxidLink SDK provides developers with processed biomarker outputs from raw eye and brain data.

Looxid Labs differentiates from standalone EEG companies by embedding sensing within the XR use context, where the combination of eye tracking and neural data within an already immersive environment creates a more ecologically valid measurement setting than lab-based EEG alone.